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Modern Icons

shop modern icons

Heirlooms in the Making

Some things stop being new and just become right.

The Danielle jeans that sit exactly on the bone of your hip. The Margaux that’s both practical and architectural, soft in the hand, but disciplined in its shape. The striped Totême knit you see everywhere, yet never feel tired of.

I think about these pieces the way architects talk about form. They solve something. A coat that doesn’t ask for styling, denim that holds its line, a bag that carries its own balance.

What makes a modern icon isn’t novelty, it’s endurance. The pieces that stay relevant without needing to change. You notice them less over time, which might be the point.
I like that you can wear the same thing for years and it somehow keeps teaching you how to dress.

Wear them through the week, through travel, through years. They don’t age, they live with you.

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